- May 6, 2017
- Posted by: admin
- Category: Uncategorized
When there are tens of thousands of companies trying to sell various types of marketing technologies, it’s not a surprise that marketers tend to get overwhelmed. However, when considering the baseline to mid-market B2B enterprises, except those which are in the IT industry, adoption rate of changing internet marketing technology is comparatively low.
Seeing this, one can say that this is really a waste of opportunity. There are plenty of marketers who report significant and rapid return on investment upon using these marketing tools, but those who wish to initiate these have to convince the higher-ups to agree with the up-front investment needed.
Read full article: 6 Business Marketing Technologies Companies Must Know To Beat The Heat